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In the A-Z of Marketing O is for Two Tentacles of the Octopus

This time in the A-Z of Marketing, I’ve decided to write about two elements of marketing, because when you are promoting a service such as coaching, consulting or training, these two are linked. There is a...

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Are You Ready for a Game of Marketing Bingo?

In any industry there will be a lot of jargon – words and phrases which people from that industry understand. I bet you know a lot of jargon from your industry! The problem with jargon is...

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The A – Z of Marketing: The Full List

The A – Z of Marketing: The Full List At the start of 2014 we started writing the A – Z of Marketing – a series of 26 blogs looking at 26 different marketing topics. Of...

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YouTube Your Way to Success

In the last blog, I discussed Facebook for Business as a part of the Social or Not To Social Series. This week let's explore the video element and how YouTube as a social media platform can...

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Facebook For Business – Does It Really Work?

In the last blog, I discussed Twitter for Beginners as a part of the Social or Not Too Social Series. This week let's explore Facebook and see how you can use it for growing your business....

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To Blog or Not To Blog?

To Blog or Not To Blog? Over the past four months I have been writing a bi-weekly blog for Appletree. When I started to write I was struggling to see the benefits of writing, apart from...

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Social Media Dive: LinkedIn

Social Media Dive: LinkedIn In my previous blog, Social or Not To Social, I discussed about how important it is to be on Social Media. We are now going to look in to the popular Social...

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Social or Not To Social?

The media with which we communicate as individuals and businesses is constantly changing and evolving, reflecting the changes in technology and preferences in consumption of content. A revolution in media is taking place, by the choices...

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Why should you get Google Analytics on your new website?

Why should you get Google Analytics on your new website? When you come to build a new website for your business, something you need to take into consideration is; how am I going to measure traffic...

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Why Should I Use Blogs?

Did you know that uploading a weekly blog can increase your Google ranking? As Google loves fresh content we are seeing more blogs being uploaded to  websites.  However are blogs only being used for Google rankings?...

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Latest Blog

Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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Why USPs Don’t Work

My forthcoming book is the result of over 20 years of looking for better ways...

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Do You Get a Festive Feeling?

You might not be a big fan of Christmas. You might not even celebrate the...

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