I?ve recently seen many articles emphasising the importance of your website copy being ?written for your customers not for search engines?. If, like most people, you haven?t got the time to research the very latest advice,...
We all know that technology is moving fast and it?s really difficult to try and stay ahead of the game. I was surprised to hear recently that YouTube is the second most used search engine, behind...
[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] You need a new website. You?ve asked a web developer to pitch for the job but you don't speak fluent ?tech?. How do you know what to ask for? Here are...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] I was talking to someone the other day about SEO (search engine optimisation) and they asked me to send them some examples. Of course I instinctively said 'Yes', but then I...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Someone on LinkedIn asked a question if blogs are businesses. Many of the answers wittered on about affiliate and sponsored advertising, as if making money made your blog a business. I...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] There are many examples of online marketing throughout the internet for all of us to see, and plenty of posts and articles from gurus and experts all saying how wonderful their versions...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] People have various concepts of what constitutes blogging etiquette. Of course there are the obvious ones like being nice to other bloggers, and much of these suggestions are just common sense,...
[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Gone are the days when customers came to you. The internet may be compared to a massive shopping-mall, but it is, of course, so huge, there is no way anybody could...
[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] I accompanied Chantal to the Build a Better Business event organised by The Late Breakfast yesterday, where Chantal was giving a talk about how to incorporate a marketing strategy into a...
[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] These tips were compiled for a social networking seminar given last week, so I'm sharing them with you: 1. Write quality tweets It's extremely important to write good content. If people...
As the UK was about to head into another Covid lockdown towards the end of...
10 years ago, I went skiing with a group of other business owners. The group...
I don’t often go to supermarkets. I’m not keen on the experience and would rather...
