Content is Queen
Content is Queen When I first set up Appletree back in 2000, I worked as a freelance copywriter. I wrote content for all sorts of marketing material, for all sorts of small businesses. As time has...
Content is Queen When I first set up Appletree back in 2000, I worked as a freelance copywriter. I wrote content for all sorts of marketing material, for all sorts of small businesses. As time has...
In the A - Z of Marketing Q is for ... Questions In the olden days, to promote your business and sell your services to a potential customer, you would turn up at their office and...
In the A - Z of Marketing H is for... How to ? How do you promote your service business? When you provide a service, such as coaching, consulting or training, it can be difficult to...
Don't Bother Looking After Your Clients Growing a successful business is all about winning new clients, isn't it? It's about going after them, doing a great job on your sales pitch and getting them to sign...
On Monday Dale gave us some expert reasons on why you should start a business blog. You now have all the positive reasons why you should start a blog. So...have you started one? If you're still...
Three Months In I've been an Apprentice at Appletree for three months now. I had my three month review last Monday and I can gladly say it went really well. Speaking with Chantal in the warmth...
Last year we saw Experience Business come to life at The Springs Hotel in Wallingford. At the exhibiton we heard talks from speakers, saw a variety of businesses display what they have to offer and supported...
We've championed the use of blogs for marketing for a long time. Now we need to look at whether blogs are actually working. As with all marketing tools, you must measure their effectiveness, adjust and re-measure...
Did you know that uploading a weekly blog can increase your Google ranking? As Google loves fresh content we are seeing more blogs being uploaded to websites. However are blogs only being used for Google rankings?...
It is recommended that your business/business leader should be tweeting every 30-60 minutes, so if we took that statistic into a working day - Monday 9-5, this would suggest that you tweet between 8-16...
As the UK was about to head into another Covid lockdown towards the end of...
10 years ago, I went skiing with a group of other business owners. The group...
I don’t often go to supermarkets. I’m not keen on the experience and would rather...