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In the A – Z of Marketing G is for… You Guessed it – Google!

In the A - Z of Marketing G is for... You Guessed it - Google!   Google is an American based corporation who specialize in internet based services, from search engines to cloud computing. Founded by...

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How is Your Personal Brand Looking?

How is Your Personal Brand Looking? You know that people buy people before they buy what you're selling, don't you? It means that customers are looking for an emotional connection with the people from whom they...

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Why is Skiing Like Business?

Why is Skiing Like Business? I've just had a brilliant week away, skiing in Austria with a group called NetSki. It was a business networking trip, combined with skiing, which got me thinking about the similarities...

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The Journey So Far!

  2013 has been a quite a roller-coaster ride for me personally and professionally. There have been some major changes and learning experiences during the year. The journey has been somewhat interesting, from facing redundancy to...

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How Do You Survive in Business?

How Do You Survive in Business? Far too many new businesses fail to make it beyond their first few years. A mere 4% of those that start up actually make it to 10 years. Why is...

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Twitter, The Platform For Updating The World That You Had A Cup of Tea

Twitter, The Platform For Updating The World That You Had A Cup of Tea On Monday Nidhi gave us the beginners guide to Twitter. Included in this blog, Nidhi supplied us with some fantastic tips on...

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Is LinkedIn a Waste of Time?

On Monday Nidhi brought us Social Media Dive: LinkedIn. In the blog Nidhi gave us some fantastic recommendations on how you can get the most out of LinkedIn. Have you been busy optimising your LinkedIn profile...

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How NOT to Do Exhibitions

How NOT to Do Exhibitions I never used to enjoy attending exhibitions. As an exhibitor, I didn't like standing behind a table trying to hand out leaflets to people who weren't really interested. As a visitor,...

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Three Months In

Three Months In  I've been an Apprentice at Appletree for three months now. I had my three month review last Monday and I can gladly say it went really well. Speaking with Chantal in the warmth...

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Why Should I Use Blogs?

Did you know that uploading a weekly blog can increase your Google ranking? As Google loves fresh content we are seeing more blogs being uploaded to  websites.  However are blogs only being used for Google rankings?...

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Latest Blog

Stop Swimming Against the Best Strategy for Your Business

The easiest way to outshine your competitors, win new clients and build lasting success, is,...

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Don’t Listen to What Your Clients Really Want!

A couple of years ago I ran my StandOut Strategies workshop for a CEO group...

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How to Lose Clients – for Certain!

I write a lot about how your business can stand out, win new clients and...

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