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Who should you be writing your website for?

I?ve recently seen many articles emphasising the importance of your website copy being ?written for your customers not for search engines?.  If, like most people, you haven?t got the time to research the very latest advice,...

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Keep in Touch by Being Creative

When the exhaust fell off my car last month, I phoned a local tyre and exhaust specialist. They gave me a good price so I got the car there, they fixed it and it was ready...

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Why Can?t Salesmen Do Marketing?

At a recent networking meeting I spoke to a salesman from a printing company, about how he was looking for someone to do marketing for his company, to support their sales team. With too much work to...

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Using the Law of Attraction to grow your business

I?ve been reading The Law of Attraction by Michael Losier. I attracted it to me ? by putting it on my Christmas list! I?ve been a fan of the law of attraction for many years, since...

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When a workshop is more than just a workshop

If you offer any kind of service to customers, running workshops are a great way of marketing yourself and your business.  They inform and advise and can act as a great way of speaking directly to...

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The case in the defence of Twitter

A client recently remarked ?let me know when you get a sale from Twitter?.  In other words, ?I bet I?ll never see the day we get a sale as a result of Twitter!? A statement said...

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Can Your Business Afford to Stand Still This Year?

If your business is standing still ? always doing the same things, the same ways, for the same people ? then you could be missing out on new opportunities and new business. Your competitors will be...

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Making a case for case studies

A great way of promoting what you do is by writing case studies about your clients. They are also a great way to get feedback from your clients and to build up stronger relationships with your...

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Marketing planning and why now is a great time to do it

Planning, that old exercise of writing a list of things you are going to do, only never to look at the list again!  Sound familiar?  The start of a new year is generally filled with repeated...

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Which are your best selling months?

I?m currently reading Faff by Mike Pagan. He gave me a copy a couple of months ago when he presented at a meeting I attended (click here for more information about the meeting and a link...

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Latest Blog

Contributing to the Shopping

As the UK was about to head into another Covid lockdown towards the end of...

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Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

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Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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