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Why Running a Business is Like Running a Half Marathon

About a year ago I wrote a blog on how marketing is like running -  because I'd just completed my first half marathon. Click here to read that post. On Sunday 6 May 2012 I finished...

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Why is Marketing Like Running a Half Marathon?

[caption id="attachment_1403" align="alignleft" width="85"] Chantal[/caption] On 1 May 2011 I ran a half marathon. I'd never run seriously before I started training last September, yet I finished the run without walking a single step and without...

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Latest Blog

Cold Feet!

In my last blog we looked at the importance of keeping it simple in marketing....

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Marry Me?

Most marketing messages are far too long. Pages of content instead of a paragraph. Paragraphs...

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‘Tis the Season to be Giving!

Every year in December, people start talking about Christmas and what it’s really about. For...

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