How Can an Ebook Promote Your Business?
A book is a powerful way of promoting your business. It's like a giant business card that shares your knowledge and experience with your potential clients. Writing a whole book can be a daunting task, so...
Do People Really Want to Buy What You Want to Sell?
We've just come to the end of a six month project, promoting an ebook that one of our clients has written. "There's a gap in the market," he told us, so he wrote an ebook to...
Creating eBooks that Prospects Love
I've been reading a great book recently 'The B2B Social Media Book'. It's a printed book, which was published in 2012, so probably written sometime before this. It's given me lots of ideas for how to...
Have you written a book?
Have you ever considered writing down your experiences and expertise? Advertising your expertise and experience in the medium of a book can be a help your brand to gain more value and your business to gain...
Do Paperbacks Still Have a Place in our Lives Today?
As a lifelong book worm and avid reader I get nervous in this technological age that books are going to disappear. Yes I mean books made from paper, printed and kept on a shelf. And yes,...
Networking ? the Final Piece of the Marketing Puzzle
When people ask me how many different marketing tools they should be using, my answer is usually ?Somewhere between 5 and 10.? Why? Because it can take a number of ?hits? before someone is ready to...
Why Can?t Salesmen Do Marketing?
At a recent networking meeting I spoke to a salesman from a printing company, about how he was looking for someone to do marketing for his company, to support their sales team. With too much work to...
Using the Law of Attraction to grow your business
I?ve been reading The Law of Attraction by Michael Losier. I attracted it to me ? by putting it on my Christmas list! I?ve been a fan of the law of attraction for many years, since...
Which are your best selling months?
I?m currently reading Faff by Mike Pagan. He gave me a copy a couple of months ago when he presented at a meeting I attended (click here for more information about the meeting and a link...
Great Marketing Won’t Get You Anywhere … Part 3
This is the final blog of a 3 part series that I've been writing, about how to close a sale. Great marketing won't get you anywhere if you can't close a sale, so here is the...
