Do People Really Want to Buy What You Want to Sell?
We've just come to the end of a six month project, promoting an ebook that one of our clients has written. "There's a gap in the market," he told us, so he wrote an ebook to...
We've just come to the end of a six month project, promoting an ebook that one of our clients has written. "There's a gap in the market," he told us, so he wrote an ebook to...
Do you have access to your website? If you do then how easy do you find it to make a change, post an update or even create a new webpage? The face of website development and...
You've got a website to help promote your business, excellent. Now, when was the last time you looked at it? When was the last time you looked at it from your customer's perspective? During a marketing...
Do you own a smart phone or tablet device? If so then it's pretty safe to say that you've used to it to surf the web. Each year more and more money is pumped into the...
Towards the end of last year I felt...tired - although I didn't realise it until my first day off in the Christmas holidays. By the end of the year i had a lot holiday to use...
Having a business website is up there on the vast majority of business marketing plans. You invest in setting one up, even if you go down the do-it-yourself route, in terms of time and money. Are...
About a month ago Debbie and I conducted a website performance review for Appletree (our own website!). A website performance review is an Appletree product we developed last year, as we recognised that in order to...
A few months ago I wrote a blog on what kind of information you should and shouldn't be tweeting. In this edition of my blog I would like to tell you why you should be on...
When I started my business back in 2000, I never knew where the next bit of work was coming from and when the next pay cheque would arrive. It was very different from the 9-5 job...
Those immortal words spoken by Hannibal Smith are still relevant today. For marketing to succeed, it's vital that you start any activity with a plan. The planning process is crucial for any business, and marketing should...
As the UK was about to head into another Covid lockdown towards the end of...
10 years ago, I went skiing with a group of other business owners. The group...
I don’t often go to supermarkets. I’m not keen on the experience and would rather...