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Feast versus famine ? which do you prefer?

[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] Do you recognise this scenario? You start your business and you?re not very busy, so you do lots of marketing ? going networking, sending newsletters and mail shots and all the...

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LinkedIn Groups for interaction, publicity and knowledge

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] A great feature of LinkedIn is the groups. There are literally thousands to choose from, in a similar myriad of subjects, levels and sociability. Locate them through the ?Groups? link at...

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What?s the best marketing you?ve done this year?

[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] What marketing have you done that has really worked? What have you done that hasn't been a great success? What was your best effort and what will you be doing more...

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What makes you different?

[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] On 1 September 2010 we took over running Ladies That Lunch ? And Men Too.  This networking group has been running for about 7 years and I was a member when...

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Marketing for paupers

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] This is a good subject for start-ups and very small businesses who don?t have a large budget to work with. The first free marketing method is networking. Go to as many...

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Who is Better at Networking – Men or Women?

[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] How do men do it? Having been to quite a few networking meetings, I've seen that men are really good at going into a room full of people and starting up...

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Grow your business by buying another one

[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] After a few months of having to keep very quiet about our latest business venture, I'm finally able to share the news with you. From 1 September 2010, Appletree will take...

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How to get ROI through social networking

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Social media is an online method of networking, which is, by its nature, a long term activity. It's the word 'networking' that should give you a clue, which, as every veteran...

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Why I love PowerPoint ? Part One

[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] I often hear people saying they?ve been subjected to ?death by PowerPoint? at some event or other. Lots of other people advise against using PowerPoint because it can be the death...

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How do you SURVIVE TEN years in business?

[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] This was the subject of the presentation I gave at a breakfast networking meeting on 16 June. If you missed it, or if you were there and you'd like a reminder,...

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Latest Blog

Contributing to the Shopping

As the UK was about to head into another Covid lockdown towards the end of...

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Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

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Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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