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Taking your customers on a journey through your website

[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] If you plan what you want your website visitors to do and think about how they will react to pages on your site, you can encourage them to do what you...

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How to perform a marketing follow-on

[caption id="attachment_348" align="alignleft" width="85" caption="Alice"][/caption] Last year I responded to my husband's request for a metal watering can for his birthday.  That's OK, it's easy to go to Google, type in 'metal watering cans' and choose a website from...

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Bring your business to your customers, not the other way round

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Gone are the days when customers came to you. The internet may be compared to a massive shopping-mall, but it is, of course, so huge, there is no way anybody could...

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LinkedIn: expanding its marketing use

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Everybody in the business world knows that LinkedIn is the professional social networking site, and that anybody worth their salt should be a member. But it's not just somewhere to put...

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Latest Blog

May I Ask a Favour?

Business is built on trust. Your prospective clients need to trust you before they’ll buy...

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I Do!

Do you get the best results from your marketing? January’s blog was called Marry Me...

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Cold Feet!

In my last blog we looked at the importance of keeping it simple in marketing....

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