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In the A – Z of Marketing, Z is for … Zest, Zing and Zebedee!

In the A – Z of Marketing, Z is for ... Zest, Zing and Zebedee! I used to love going to networking events. I would bounce in like Zebedee and find people to speak to. If...

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How to get more from LinkedIn

My thanks go to Tim Bond from Network Sunday for the tips he shared at a workshop I attended in April. He started by asking all of us the following questions: Do you have a LinkedIn...

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Newsletters – Great for SEO and Website Visitor Value

A regularly published B2B email newsletter is a key component of most B2B digital marketing strategies. They are a cost-effective way to nurture prospects and help maintain a relationship over a client's lifetime.  They are a...

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The Power of Your Voice

At a recent networking lunch. I was lucky enough to enjoy a presentation from Laurelle Rond, who runs a sound therapy clinic in Oxfordshire. Laurelle was an amazing speaker, with confidence to stand up in a room full...

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Networking is not about finding new clients

Apparently this week is National Networking week. So I thought I would share some thoughts about networking. I?ve been doing it for many years and I?ve used it to great effect to grow my business. I?ve...

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A different way to use PowerPoint

Used properly, PowerPoint can be a really effective way of enhancing presentations. Used badly, it can do harm to your reputation. I?d like to share some tips I received on a birthday card, for an alternative...

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Want to Get Better at Selling Your Service?

Many people I speak to – especially the owners of small service businesses – tell...

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You Don’t Do Any Marketing? Really?

If I had a pound for every time I’ve heard someone say “I don’t do...

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Does Everyone on Your Team Share Your Strategy?

Recently I ran a workshop about the StandOut Strategies for a group of business owners....

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