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Wednesday 29 May 2013

Do People Really Buy People?

‘People buy people’ is a phrase you’ve probably heard more times than you need to, but when you sell a service it really is important. I’d […]
Monday 10 September 2012

Marketing Planning: How Will You Get There?

In my previous blogs, Where is Your Business Currently and Growing the Business, Setting your Goals.  We talked about marketing planning and how to grow your […]
Wednesday 29 August 2012

Are You Afraid of Giving Away your Secrets?

At the Marketing Planning workshop  I ran in March, we got onto talking about writing books, newsletters and articles. These are all ways of sharing your […]
Wednesday 8 August 2012

How Not to Network ? Common Mistakes and How to Avoid Them

Once you?ve learnt some of the skills of networking, you?ll find that it gets easier to do. However, there are plenty of things that can go […]
Friday 3 August 2012

Business Rites of Passage

I read a great article today in one of the nationals (a printed version no less!) about an ingenious set of challenges for the writers? soon-to-be […]
Wednesday 18 April 2012

10 questions you can ask … a marketing company

If you?re thinking about taking on a marketing company, here are 10 questions you can ask them, to help you decide who to work with and […]
Monday 16 January 2012

Making a case for case studies

A great way of promoting what you do is by writing case studies about your clients. They are also a great way to get feedback from […]
Tuesday 22 November 2011

What makes your perfect clients tick?

If you?d rather work with PERFECT clients, than ones that sometimes pay you on time and don?t demand too much too soon, you need to work […]
Tuesday 3 May 2011

Popularity, sociability and desire

The Royal Wedding has been a really ‘big’ thing during the past month, not just here in jolly old Blighty, but absolutely massive in the States. […]