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What long, medium and short terms goals do you have for your business?

Stephen Covey says start with the end in mind, so when you?re planning the future of your business, start by thinking about where you want your business to be long term. This could be 10 years...

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Where is your business?

When you first set out on a journey with a map, you need to know where you are. If you don?t know where you?re starting from, you can?t work out the best route to your destination...

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Want to know how to develop a consistent brand? Take a Holiday (Inn)

Back in May I went to a workshop in London that was held at a Holiday Inn. Before we started, I helped myself to a mug of coffee from the row of jugs at the coffee...

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Latest Blog

Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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Why USPs Don’t Work

My forthcoming book is the result of over 20 years of looking for better ways...

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Do You Get a Festive Feeling?

You might not be a big fan of Christmas. You might not even celebrate the...

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