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Monday 25 October 2010

“Not all bounces are bad”

This title is derived from a quote from Cat Young of Solve the Web, who kindly came to the Appletree offices last week to give us […]
Wednesday 22 September 2010

What does a website review involve?

I’m doing several website reviews this week. The main brief is to find out whether each website attracts the right kind of customer, and whether the […]
Wednesday 4 August 2010

How links benefit blogs

Blogs thrive on links. In fact, blogs are full of links, contained mostly in the content of the sidebars, both internal (navigation around the blog) and […]
Thursday 6 May 2010

5 tips for webpage success

There are many factors that should go into a webpage. I see so many that lack even the fundamentals, resulting in a boring, uninspiring, even an […]
Thursday 22 April 2010

Webcopy: it’s not just words

I had a bit of a rude awakening the other day when an expert told me off¬†about my webcopy. My trouble is I think visually, which […]