What’s the Best Marketing for Your Business?
“What’s the best marketing I should do for my business, to get me new clients?” This is a question I’m asked almost on a weekly basis. Sadly, there’s no magic wand when it comes to marketing....
Marketing is a Marathon, Not a Sprint (or an Overnight Fix)
Over the last few years, I’ve written a number of blogs about the similarities between training for and completing a long distance running event and running a business. After running my first half marathon, this first...
Marketing is Such a Waste of Time!
I’ve been looking at all the marketing that’s worked for my business and for my client’s businesses over the last few years and the money that we’ve all spent on it. And I’ve come to a...
Is it Too Early to Book Your Christmas Party?
Is it Too Early to Book Your Christmas Party? In July this year I ordered the Appletree Christmas cards. Did I do it because I just can’t wait for Christmas to come? No. I did...
You’re Good at What You Do … But Can You Prove it?
You're Good at What You Do ... But Can You Prove it? You've been doing what you do for some time. This means that you really know your stuff, you have clients who love what you...
In the A – Z of Marketing, T is for – Targeted Marketing
In the A - Z of Marketing, T is for - Targeted Marketing I often meet people who tell me they've tried all sorts of different types of marketing because "Well, you have to, don't you,...
