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Don’t Bother with New Clients

Don't Bother with New Clients Many people I meet spend a lot of time chasing new clients in an attempt to grow their businesses. In my opinion, you don't need to waste time looking for new...

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What’s your marketing strategy?

Last week I wrote about setting goals for your business and marketing. Once you've done that, you then need to plan how you?re going to get to your goals ? the strategies you?re going to use. Whatever sort...

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How important are your competitors?

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] All businesses, whether large or small, should always be aware of their competitors. But this doesn?t mean you should be frightened of them, or even ignore them. Competitor awareness should become...

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Social Media: how can it work for you?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] In response to Chantal?s post Is Social Media a Waste of Time?, I felt a need to highlight certain elements of social networking that would make the experience more positive, manageable,...

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Is Social Media a Waste of Time?

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] When I first learnt about Twitter, I heard about how a number of celebrities where using it and how they were telling the world about the mundane things they were getting...

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Latest Blog

Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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Why USPs Don’t Work

My forthcoming book is the result of over 20 years of looking for better ways...

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Do You Get a Festive Feeling?

You might not be a big fan of Christmas. You might not even celebrate the...

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