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Wednesday 8 March 2017

How Much Should Marketing Cost?

This is a question that I am asked on a regular basis. The answer really depends on what you want to achieve. If you’ve been reading […]
Wednesday 18 March 2015

Massive Marketing Mistakes – Number Six: Spending Money on Your Marketing

Massive Marketing Mistakes – Number Six: Spending Money on Your Marketing   How often do you think that you’ll just spend a little more on a […]
Wednesday 5 December 2012

Don’t Waste Money on Marketing

When I’m working on creating Marketing Plans with clients (and November has been a busy one, with plans created for four new clients) we always look […]
Monday 26 April 2010

Bring your business to your customers, not the other way round

Gone are the days when customers came to you. The internet may be compared to a massive shopping-mall, but it is, of course, so huge, there […]