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- niche
- niche or subject
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- not worth its value
- nothing too much trouble
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- office stationery
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- offline
- one subject that is relevant
- online
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- Online Marketing
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- online videos
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- opaque
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- opportunities
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- party
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- perfect
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- Performing
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- powerful tool
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- printed
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- prior knowledge
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- prison
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- prison governor
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- product
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- professional
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- prominent call to action
- promise
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- promote small businesses
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- promoted with right callibre
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- promoting your business
- promotion
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- pros and cons
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- provide what your customers want
- psa
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- publications
- publicise your business
- publicising an event
- publicity
- publish
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- publish your news
- publishers
- publishing
- publishing a book
- publishing deal
- purchasing
- purchasing lists
- purpose
- putting customers first
- qualify of product
- quality
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- question
- questionnaires
- questions
- Questions and Answers
- queue
- quote
- quotes
- radio interview
- radio interviews
- raise awareness
- raise money for charity
- raising your expertise
- ranked
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- rankings
- reader
- reader interaction
- readers
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- Reading Buses
- real-time networking
- real-time updating
- realistic
- reality
- recession
- recognisable
- recognition
- Recognition Express
- Recommedations
- recommendation
- recommendations
- recommending
- recruit local shops
- recruiting
- recruitment
- Red Nose Day
- redesign blogs
- redundant
- reference
- referral
- referral base
- referral programs
- referral status
- Referrals
- refferals
- regular monthly newsletter
- regularly updated
- relationship
- relationship building
- relationship marketing
- relationship with customers
- relationships
- relevant
- relevant and valuable information
- relevant audience
- relevant contacts
- relevant information
- relevant page
- relevant to your business
- relevant Tweets
- reliability
- reminder
- reminder in the diary
- reminiscences from the past
- repeat business
- repetitions
- representatives
- reps
- repuation
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- reputation and referrals
- research
- resources
- responses
- responsibilities
- responsible business
- result
- results
- retain knowledge
- retreat
- retweet
- retweeting
- review
- reviews
- reward
- rewrite old topics
- right kind of customer
- right way to recruit
- right way to write a post
- Risks
- ritual
- robots
- ROI
- Rollercoaster
- RSS
- RSS feed
- RSS feeds
- rubbish
- running
- sale
- sales
- sales and marketing
- Sales Bootcamp
- sales matrix
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- sample chapter
- samples
- Sarah Wooldridge
- satisfaction
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- scanning techniques
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- scintillating stories
- score
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- search engines
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- second opinion
- Secret Shopper
- secret War work
- section
- security checks
- segmentation
- selling
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- selling services
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- SEO
- series
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- service users
- service with a smile
- service-based companies
- services
- servicing
- setting up
- share
- share and follow posts
- share ideas
- share their knowledge or expertise
- sharing
- sharing a discussion
- sharing knowledge
- shopping
- shopping cart system
- shopping carts
- short and snappy
- shorteners
- show respect
- sign
- sign up forms
- signature
- simple reminder system
- simplicity
- situation
- size
- Skiing
- skills
- skills and experience
- skills development
- skoda
- slideshare
- small business
- small businesses
- SMART
- smart goals
- smart phone
- smart phones
- SMEs
- smile
- So What?; tailored service; what benefits they provide through their products or services.;
- sociability
- sociabilty
- sociable
- sociable and approachable
- Social
- social imagination
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- Social Media
- social media diary
- Social media in business
- social media profiles
- social media users
- social network
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- social networking activities
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- social networking sites
- social networking tools
- social networking website
- social networking websites
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- socialise
- software
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- solution
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- solve
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- sos marketing workshop
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- source of authority
- spam
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- speakers
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- special offer
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- SpecialEffect
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- specific
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- spend time getting to know your customers
- spending
- spending money
- spending more time with your clients
- spiders
- sponsor
- spot opportunities
- spread your expertise
- spreading expertise
- spreadsheet
- spreadsheets
- squeeze pages
- staff
- staff training
- stakeholders
- stand out from the crowd
- Stands
- start ups
- starting up a business
- stationery
- statistics
- status update
- status updates
- stay positive
- Stephen covey
- story
- strategies
- strategy
- strengths
- stressful
- strong relationships
- studying
- StumbleUpon
- sturdy framework
- style
- subgroups
- subject
- subject matter
- subject of your post
- subjects
- subscription
- subscription through RSS
- subscriptions
- subscriptions to RSS feeds
- success
- successful
- successful business
- successful businesses
- suggestions
- summary
- summer holiday
- supermarkets
- Supplier Code of Conduct
- suppliers
- supply and demand
- support
- supporters
- Supporting Relationship
- survey
- surveys
- survive
- survive in business
- sustainable report
- SWOT analysis
- SWOT Analysis; Strengths; Weaknesses; Opportunities; Threats; clients; building up the relationship; referrals; service they wanted; social networking to promote their businesses; PR agents
- symbols
- sympathy
- synchrony
- tactic
- tactics
- tags
- talk
- talk to your clients
- talks
- target audience
- target market
- targeted
- targeted mailing list
- targeted marketing
- targets
- team
- teasers
- techincal
- technical
- technician
- techniques
- technological revolution
- technology
- telemarketing
- telesales
- ten successful years in business
- testimonial
- testimonials
- testing
- Thames Training
- thank you
- The Brooke Hospital for Animals
- the client magnet
- The E-Myth Revisited by Michael Gerber
- the room listens when you speak
- the way we speak
- themes
- Third World
- thought leadership
- threats
- tickets
- time
- time and effort
- time and resources
- time for marketing
- time-bound
- time-value benefits
- timings
- tinyurl
- tips
- titles
- Toastmasters
- tone
- tone and pace
- tools
- top tips
- topics
- tracking
- trade show
- traditional
- traffic
- traffic to your blog
- trainer
- trainers
- training
- trains
- transfer the contents
- transport
- trends
- true stories
- trust
- truthful
- Tumblr
- tupe of business
- turn features into benefits
- turnover
- TV
- Tweet
- TweetDeck
- tweeting
- Tweetmeme
- tweets
- tweets that promote
- Twitter streams
- twittering activities
- understand your business
- understand your customers
- understanding
- understanding of the environment
- Understanding your market
- unique
- unique selling point
- up to date
- Updates
- updating
- updating information
- upsell
- upselling
- upset
- URL
- use data correctly
- useful contacts
- users
- using the environment
- USP
- USPs
- valuable
- valuable expertise
- valuable information
- value
- value and quality
- values
- venue
- vibes
- video
- video clips
- video in business
- video marketing
- video testimonials
- video views
- videos
- videos in marketing
- vidoes in business
- Vimeo
- viral marketing
- virtual administration
- Virtual Assistant
- visibility
- visibility on the internet
- visible
- vision
- vision and mission
- visiting cards
- visitor interaction
- visitor traffic
- visitors
- Visual
- voice
- voluntary
- voluntary information
- volunteer
- Volunteer Recruitment Agency
- volunteering with local charities
- volunteers
- volvo
- vouchers
- Waitrose
- walk your talk
- warwickshire
- waste of time
- waste of time and money
- wasting money
- wasting time
- weaknesses
- Web 1.0
- Web 2.0
- Web 3.0
- web developers
- webcopy
- webinar
- Webinars
- weblog
- webpage
- webpages
- website
- website address
- website audit
- website bounces
- website copy
- website developer
- website development
- website management
- website review
- website structure
- website traffic
- website update
- website visitors
- website's index page
- Websites
- weekly goals
- well-written landing page
- what customers want or need
- what do customers want?
- what do you do?
- what does my business do?
- what is important?
- what people want
- what's the point;
- where is your business
- who would notice?
- whu us
- wide audience
- wifi
- window blinds
- windows
- winner
- word of mouth
- WordArt
- Wordpress
- WordPress.com
- WordPress.org
- words
- work
- work on commission
- work place
- workbook
- working
- workshop
- workshops
- World War 2
- world wide web
- worrkshop
- write
- write a book
- write good content
- writing
- writing a book
- writing articles
- writing for your blog
- writing great content
- Yan Couper-Harris
- you
- your business
- YouTube
- YouTube vs Vimeo
- zen
Wednesday 12 July 2017
One of the biggest and most costly mistakes that I see businesses making is leaping into marketing activities without first planning out what they need to […]
Wednesday 15 February 2017
If you read last week’s blog (which you can read again here) then you should now have a better idea of who your ‘ideal’ clients – […]
Monday 13 February 2012
I recently had a very interesting meeting with a website designer, who is looking for help with creating social media content for his clients. When I […]
Tuesday 22 November 2011
If you?d rather work with PERFECT clients, than ones that sometimes pay you on time and don?t demand too much too soon, you need to work […]