One of the biggest and most costly mistakes that I see businesses making is leaping into marketing activities without first planning out what they need to do. It’s really important to take the time first to...
If you read last week’s blog (which you can read again here) then you should now have a better idea of who your ‘ideal’ clients – the ones you really want to work with, who are...
I recently had a very interesting meeting with a website designer, who is looking for help with creating social media content for his clients. When I got thinking about how we came to be having this...
If you?d rather work with PERFECT clients, than ones that sometimes pay you on time and don?t demand too much too soon, you need to work out who these people are. One way is by thinking...
Many people I speak to – especially the owners of small service businesses – tell...
If I had a pound for every time I’ve heard someone say “I don’t do...
Recently I ran a workshop about the StandOut Strategies for a group of business owners....
