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A Marathon Event

I usually have a rule about keeping this blog for business topics, but for once I'm going to make an exception. A few days ago I took part in an event for which I've been preparing...

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Why is Marketing Like Running a Marathon?

Last summer I set myself a goal for this year. I decided that, having taken up running about 2½ years ago, this would be the year that I would run my first marathon. I created a...

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Latest Blog

Marry Me?

Most marketing messages are far too long. Pages of content instead of a paragraph. Paragraphs...

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‘Tis the Season to be Giving!

Every year in December, people start talking about Christmas and what it’s really about. For...

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Your Clients Just Want to be Heard. Are You Listening?

Over the last four months I’ve dedicated a monthly blog post to each of my...

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