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How to Write an Effective Sales Letter

It seems the art of letter writing is disappearing fast.  It?s a shame, not only from a handwriting point of view, but also because a simple letter can still be an effective sales tool. Here?s a...

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Marry Me?

Most marketing messages are far too long. Pages of content instead of a paragraph. Paragraphs...

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‘Tis the Season to be Giving!

Every year in December, people start talking about Christmas and what it’s really about. For...

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Your Clients Just Want to be Heard. Are You Listening?

Over the last four months I’ve dedicated a monthly blog post to each of my...

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