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Wednesday 28 November 2018

In the A-Z of Marketing, X is for Finding Your X Factor

Running your own business can be very rewarding; it can also be hard work. The market place for coaches, consultants and trainers is particularly crowded, with […]
Wednesday 17 January 2018

In the ABC of Marketing – C is for Content

Last year I gave a talk about how coaches, consultants and trainers can promote themselves. There is so much marketing that you can do when you […]
Wednesday 14 June 2017

Get Your Marketing Journey Off to the Best Start

In an earlier blog this year (which you can find here) we looked at how important it is to get clear on where you are, before […]
Monday 16 April 2012

Ad Hoc Marketing Does Not Work

?I?ve tried direct marketing and it doesn?t work.? ?I went networking once but it didn?t bring me any new clients.? These are phrases that I hear […]
Friday 10 February 2012

Why Good Customer Service is a Great Marketing Tool

I recently read some great tips from a customer service expert for calming people down if they are making a complaint. Hold your customers in high […]
Wednesday 15 June 2011

Can you sell from the stage?

Can you sell your products and services from the stage? I?m not talking about the theatrical stage or suggesting that you become an actor. This is […]
Monday 23 May 2011

Feast versus famine ? which do you prefer?

Do you recognise this scenario? You start your business and you?re not very busy, so you do lots of marketing ? going networking, sending newsletters and […]