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Wednesday 7 November 2018

In the A-Z of Marketing, V is all about Value

If you’ve read a few of my blog posts, you’ll know by now that when you sell a service to your clients, such as coaching, consulting […]
Wednesday 5 September 2018

In the A-Z of Marketing R is for Relationships

When I started writing this A-Z of Marketing, I did not plan out what I would write about for each letter. I often wait for inspiration […]
Wednesday 11 July 2018

In the A-Z of Marketing O is for Two Tentacles of the Octopus

This time in the A-Z of Marketing, I’ve decided to write about two elements of marketing, because when you are promoting a service such as coaching, […]
Wednesday 6 June 2018

In the A-Z of Marketing – L is for Listening

How can ‘listening’ be a marketing tool, I hear you cry! Listen to what I have to say and I’ll tell you why this is one […]
Wednesday 2 May 2018

In the A-Z of Marketing – J is not for Jargon, but for Jokes

The great thing about writing an A-Z of Marketing is that you don’t really have to have a clear idea of what you’re going to write […]
Wednesday 11 April 2018

In the A-Z of Marketing – I is for Ideal Clients

“How’s business?” I asked the website designer I was chatting to at the networking meeting. “Not bad,” he replied “But we could do with some more […]
Wednesday 4 April 2018

In the A-Z of Marketing – H is for Humour

When I started thinking about this series of blogs, I looked for some images that I could use, to bring each article to life. I wanted […]
Wednesday 14 February 2018

In the A-Z of Marketing – E is for Email Newsletters

Way back in about 2005 I started sending out an email newsletter every month. Scribbles has been published on the third Wednesday of the month since […]
Wednesday 7 February 2018

In the A-Z of Marketing – D is for Data

If Content is Queen – as I explained in the last blog in this series (which you can read here) then data is the lifeblood of […]