Don’t Bother with New Clients
Don't Bother with New Clients Many people I meet spend a lot of time chasing new clients in an attempt to grow their businesses. In my opinion, you don't need to waste time looking for new...
Don't Bother with New Clients Many people I meet spend a lot of time chasing new clients in an attempt to grow their businesses. In my opinion, you don't need to waste time looking for new...
A lot of my time for Appletree is spent planning. We plan our clients marketing activity with them, then integrate it with their overall marketing strategy and deliver for them. Simple. We know it works for...
What's the first stage of getting your marketing to work for you? Plan it. This doesn't mean creating a formal marketing strategy document after days of brainstorming and " blue sky thinking". It basically means looking...
Towards the end of 2013 the Appletree team were taken for a pub lunch for our monthly ideas and innovations meeting. Since we started having these meetings we have made some changes that really benefit the...
How has 2012 been for you? How will 2013 be? Better, worse or about the same? Now is the time for you to decide! 2012 has been a tough year at Appletree. For the first half...
Many people I speak to – especially the owners of small service businesses – tell...
If I had a pound for every time I’ve heard someone say “I don’t do...
Recently I ran a workshop about the StandOut Strategies for a group of business owners....