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Speakers Just Want to Sell, Sell, Sell

Speakers Just Want to Sell, Sell, Sell Over the past few years I have found speaking in public quite natural and it is something I do not struggle with. However over the past few months I...

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How to build your brand through social media

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] First, let's get outside the concept that a brand is your logo, and establish that it's also your customer service and your attitude to those who buy or do business with...

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Is tweeting a waste of time?

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] To the uninitiated Twitter may be considered a useless pursuit. The idea of reading these little ?messages? that rapidly zip past your eyes, all seemingly unconnected with each other, blathering on...

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Facebook vs LinkedIn vs Twitter: which one is better for business?

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Each one of these social networking sites has its own merits when it comes to business use. They are all individual, have a totally different target audience, and have their own...

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5 top tips for writing adverts

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] During a recession one of the main marketing activities to suffer is advertising. This is not surprising, as most adverts fail because the people that write and/or design them don't understand...

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Are your customers using the same social media as you?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] This was the topic of conversation I had at a CIM course on marketing trends last week. Of course the speakers were stressing how important it was to get into social...

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Latest Blog

Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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Why USPs Don’t Work

My forthcoming book is the result of over 20 years of looking for better ways...

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Do You Get a Festive Feeling?

You might not be a big fan of Christmas. You might not even celebrate the...

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