Sometimes when it comes to writing this blog, it’s easy for me to think of a marketing expert to feature. Sometimes there are too many experts to choose from. But not this time. For Q, I had to stop and think and then do some research.
Show and Tell
I love the cartoons and illustrations that Quentin Blake creates. They remind me of my childhood, as I used to see his images in the books I read by Roald Dahl. When I started writing this blog, I searched for Quentin Blake on the internet. He has a really impressive website at www.QuentinBlake.com where you can buy his books and cards (real ones and e-cards), find out about his upcoming exhibitions and play on his ‘fun and free’ page. This is my favourite page of his website where you can “Send a Quentin Blake e-card, download a screen wallpaper for your computer, phone or tablet, or print out exclusive QB pages to draw and colour.” I might treat myself to some colouring in once I’ve finished writing this post!
So Quentin Blake gets a vote for Q’s Marketing Expert because he shows his clients what he can do for them.
Know Your Audience
Next I thought of Quentin Tarrantino. I’m sure you know that he’s an American filmmaker and actor. He says “When people ask me if I went to film school I tell them, ‘no, I went to films.’” His latest film is Once Upon a Time in Hollywood, which could become as famous as some of his others, which include Pulp Fiction, Kill Bill and Reservoir Dogs. Is he a marketing expert? Well he certainly knows how to make films that will sell. He’s consistent and has developed a style. Personally it’s not one that I like (I got bored part way through Pulp Fiction and have never had the stomach to watch films like Kill Bill or Reservoir Dogs) but there are hundreds of thousands of people who will pay to watch Tarrantino’s films. He knows his audience.
And that means that Quentin Tarrantino gets a vote for Q’s Marketing Expert too.
Be Your Brand
The third Quentin that I came across in my research for this blog is Quentin Crisp. He was an English writer, raconteur and actor. From a conventional suburban background, he enjoyed wearing make-up and painting his nails – quite common these days, but not so much 40 years ago. He spent many years as a professional model for life-classes in art colleges. Quentin Crisp was born Denis Charles Pratt in 1908. I don’t know how old he was when he changed his name, but he created his own brand and identity. He became known for the outspoken way in which he dressed and spoke. He stayed true to his brand until he died in 1990, aged 90.
So Quentin Crisp also gets a vote for Q’s Marketing Expert for always being his brand.
Who gets your vote? Which Quentin would you say is the best Marketing Expert? Click here to email me your vote!