Latest Blog

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Filter by Categories
Appletree Marketing
Blogs
Books
Brand Recognition
Clients
Competitors
Connection
Content
Contribution
Copywriting
CSR
Databases
Design
Email newsletters
Facebook
Growth
Language
LinkedIn
Marketing
Marketing Motivation
Marketing Planning & Marketing Strategy
Measurement
Networking
Newsletters
Online Marketing
Podcasts
PR
Presentations
Pricing
Referrals & Recommendations
Reputation
Sales
Significance
Social Media
Strategies
Targeted Marketing
Twitter
Uncategorized
USP
Videos
Websites
Workshops

Categories

Want to Get Better at Selling Your Service?

Many people I speak to – especially the owners of small service businesses – tell me that they don’t like doing sales. They don’t feel comfortable selling their services. They don’t consider themselves a ‘salesperson’. Is...

Read More

Why Do Clients REALLY Buy From You?

Do you know why your clients buy from you, rather than from one of your competitors? Do you know what keeps them coming back to you?Read More

Read More

In the A-Z of Marketing Experts – E is for Expedia

I can feel a trend building with my blogs. The last post, D, started with me telling you that I was interviewing my friend Dave at an airport, as we waited for a flight home after...

Read More

“How Do I Keep My Clients?”

In last week’s blog we looked at the problem that many services businesses struggle with – the problem of losing clients. Read that post again if this is something your business struggles with. So how do...

Read More

The 4Ps of Marketing – Number 4 = Promotion

If you’ve been following this series of blogs that I’ve been posting over the last few weeks, you’ll know that we’ve reached the final part of the series, which is about the 4Ps of Marketing. To...

Read More

The 4Ps of Marketing – Number 3 = Place

A little while ago I started writing a series of blogs about the 4Ps of Marketing. So far I’ve covered Price – how to decide what to charge and how to use pricing in your marketing;...

Read More

The 4Ps of Marketing – Number 1 = Price

Many, many years ago, when I was first learning about marketing (we’re talking way back before Social Media existed and email marketing was unheard of) I learnt about the 4Ps of Marketing. They were gospel and...

Read More

Don’t Use Price to Promote Your Business!

Do you use price to promote what you do? Do you ever tell potential clients that what makes you better than, or different to your competitors, is that you’re cheaper than them? How often do you...

Read More

Is There a Time NOT to Go Networking?

Is There a Time NOT to Go Networking? One day last week we had a really busy day in the office, with some interesting issues to sort out. By the end of the day I was...

Read More

Massive Marketing Mistakes – Number Six: Spending Money on Your Marketing

Massive Marketing Mistakes – Number Six: Spending Money on Your Marketing   How often do you think that you’ll just spend a little more on a bigger advert, just to see if it works? Or do...

Read More

 

Sign Up for the Scribbles Newsletter

– receive practical marketing advice and ideas every month.





Follow us on social media for more marketing updates

Latest Blog

Want to Get Better at Selling Your Service?

Many people I speak to – especially the owners of small service businesses – tell...

Read More

You Don’t Do Any Marketing? Really?

If I had a pound for every time I’ve heard someone say “I don’t do...

Read More

Does Everyone on Your Team Share Your Strategy?

Recently I ran a workshop about the StandOut Strategies for a group of business owners....

Read More

View All

© 2000 - 2024 Appletree Marketing Consulting Ltd. All Rights Reserved.

Sign Up for the Scribbles Newsletter

Sign Up for the Scribbles Newsletter

– receive practical marketing advice and ideas every month.





x