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Wednesday 21 October 2015

What Makes Some Businesses So Successful?

Have you ever wondered what makes some businesses successful, while others just keep struggling? Do you see people who look as if they’re breezing through business, […]
Wednesday 17 June 2015

Don’t Use Price to Promote Your Business!

Do you use price to promote what you do? Do you ever tell potential clients that what makes you better than, or different to your competitors, […]
Wednesday 6 May 2015

Marketing is a Marathon, Not a Sprint (or an Overnight Fix)

Over the last few years, I’ve written a number of blogs about the similarities between training for and completing a long distance running event and running […]
Wednesday 15 April 2015

Massive Marketing Mistakes – Number Eight: Using Ad Hoc Marketing

“I’ve tried direct marketing and it doesn’t work.” “I went networking once but it didn’t bring me any new clients.” These are phrases that I hear […]
Wednesday 11 March 2015

Massive Marketing Mistakes – Number Five: ‘Follow the Crowd’ Marketing

Massive Marketing Mistakes – Number Five: ‘Follow the Crowd’ Marketing   “I have to use cold calling to promote my business,” they say. “Why is that?” […]
Wednesday 25 February 2015

Massive Marketing Mistakes – Number Three: Chasing New Clients

Massive Marketing Mistakes – Number Three: Chasing New Clients What’s the third Massive Marketing Mistake that businesses make, which leaves them struggling to build the business […]
Wednesday 18 February 2015

Massive Marketing Mistakes – Number Two: No Business Goals

Massive Marketing Mistakes – Number Two: No Business Goals   This is the second blog in a series looking at the biggest marketing mistakes people make […]
Wednesday 11 February 2015

Massive Marketing Mistakes – Number One: Being the Same as Everyone Else

Massive Marketing Mistakes – Number One: Being the Same as Everyone Else Over the years I’ve met many people who are new in business and are […]