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The Hotel Inspector Says ‘Keep it Simple’

Alex Polizzi, The Hotel Inspector, knows a thing or two about running successful hotels and about turning struggling establishments into ones that really thrive. While watching an episode on the TV recently, it occurred to me...

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Grown up Marketing – Right from the Start

In May 2013 I finally finished writing the book that I started in 2010. (I was distracted by writing another book!)  This one is being edited ready for publication in September 2013 and over the next...

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Facebook Page – Can it actually bring me Business?

Recently we have had a lot of people asking us about using Facebook pages.  Some of the common questions are "Will they actually bring something to my business?" or "What do I post on Facebook to...

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How Can an Ebook Promote Your Business?

A book is a powerful way of promoting your business. It's like a giant business card that shares your knowledge and experience with your potential clients. Writing a whole book can be a daunting task, so...

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Should I be using Google+

In the digital world we live in today, social media is growing rapidly in both popularity with people and in the business world. Social media acts a gateway between the business world and a vast amount...

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Can Social Media Really Bring Business Your Way?

A very wise man once said "The only way to make sense out of change is to plunge into it, move with it, and join the dance." (Alan Watts, British philosopher). How can this sentence apply...

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Marketing Mentoring

A lot of the people we meet have taken the exciting (and often scary) decision to start their own business.  In the past, news and statistics about the likelihood of survival of new businesses were always...

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Why Do You Need People to Keep Coming Back to Your Website?

Rainbows of Newbury is a lovely little craft shop (in Newbury, Berkshire.) It's a treasure trove of all things crafty - things to cut out and stick down, or stick on, or paint or patchwork. One...

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How to Wade Your Way through the Social Media Minefield

Latest stats just out on worldwide usage of social media gave some really interesting, and quite frankly scary figures.  Have a read of the blog, but in the meantime here?s a snapshot of some of the...

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A Cost Effective Method to Keep In Contact With Your Clients

In a previous blog I spoke to you about the effectiveness of eNewsletters and why you should be using them in business. Today I would like to talk to you about DIY eNewsletters, and how they...

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Latest Blog

Contributing to the Shopping

As the UK was about to head into another Covid lockdown towards the end of...

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Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

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Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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