Pin Your Interest
In the series about Social or Not To Social we have been looking at the popular social media platforms. In the last in this series we are going to explore is Pinterest. Pinterest is...
When’s Your Next Holiday?
When's Your Next Holiday? I meet too many owners of small businesses who tell me that they can't take regular holidays. They don't feel that they can leave their business for more than a weekend, without...
Beginners Guide to Twitter
In my previous blog, I discussed how to use LinkedIn. For this week, let's look at Twitter. Twitter is a micro-blogging platform that helps individuals broadcast small elements of conversation such as short sentences, images and...
Let’s Do It!
Good morning Appletree readers, my name is Nidhi, aka the Creator, Innovator and Perfectionist. I joined the Appletree family in the middle of August as the Account Manager and it has been quite a roller coaster...
The Last Post
My last Appletree blog. A time for me to think back over my time at Appletree, and consider how, in my mind, marketing has genuinely found its place. Place - one of the 4 P's in...
How Do You Tweet Outside the Office?
It is recommended that your business/business leader should be tweeting every 30-60 minutes, so if we took that statistic into a working day - Monday 9-5, this would suggest that you tweet between 8-16...
It’s Come to an End.
Last month I was promoted! I was promoted from marketing apprentice to marketing assistant, very exciting stuff. Whilst the new promotion has brought me a new job title and pay rise, it doesn't feel that different....
Because People Buy When They Trust You
When someone trusts you, they are more likely to buy from you. How do you build trust? By developing credibility. What is credibility and how do you go about building it? When you provide a service...
Why You Should Have a LinkedIn Company Page for your Business
LinkedIn is the world's largest professional network, and is known as the 'professional social network'. The network has 150 million members worldwide, apparently adding 10 new members every 5 seconds! It's a great tool for lead...
Should I Use LinkedIn As a Person or a Business?
Within the past few months we at Appletree have really noticed a much higher level of interaction on LinkedIn. This can include engaging with your contacts, talking in a discussion with potential clients or even website...
