Why using videos is a great way to improve SEO
We all know that technology is moving fast and it?s really difficult to try and stay ahead of the game. I was surprised to hear recently that YouTube is the second most used search engine, behind...
Long Term Marketing
I recently had a very interesting meeting with a website designer, who is looking for help with creating social media content for his clients. When I got thinking about how we came to be having this...
Why Good Customer Service is a Great Marketing Tool
I recently read some great tips from a customer service expert for calming people down if they are making a complaint. Hold your customers in high regard. They may not always be right, but they have...
When a workshop is more than just a workshop
If you offer any kind of service to customers, running workshops are a great way of marketing yourself and your business. They inform and advise and can act as a great way of speaking directly to...
The case in the defence of Twitter
A client recently remarked ?let me know when you get a sale from Twitter?. In other words, ?I bet I?ll never see the day we get a sale as a result of Twitter!? A statement said...
Which are your best selling months?
I?m currently reading Faff by Mike Pagan. He gave me a copy a couple of months ago when he presented at a meeting I attended (click here for more information about the meeting and a link...
Marketing works better when it works together
I?ve just written a case study to go into my new book and wanted to share it with you. It?s about one of my clients how using a wide range of marketing activities, all working together,...
Facebook ? Is it really the modern day business necessity?
When you first started your business, print media was probably your main marketing concern. Not very long ago, it wasn?t entirely unusual for a business not to be online. To interact with your customers, the internet...
How many marketing activities do you need?
[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] In the last couple of weeks I?ve heard two different marketing presentations that give very different advice and I wanted to share them with you and let you decide which is...
Web-attractiveness isn’t necessarily good design
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Reading through the LinkedIn Groups a question grabbed my attention. It was a lady who was obsessed with setting up a series of fancy designed monetized blogs. As well as wavering...
