In the A-Z of Marketing Experts – H is for Henry Bennett
In the A-Z of Marketing Experts, H is for someone who doesn’t even have a marketing budget! Read More
In the A-Z of Marketing Experts, H is for someone who doesn’t even have a marketing budget! Read More
When I started writing this A-Z of Marketing, it all started with the ABC – the three best marketing activities that you can use to promote your service business. A was for Asking for Referrals –...
When I started writing this A-Z of Marketing, I did not plan out what I would write about for each letter. I often wait for inspiration and that’s exactly what happened with R. I was sitting...
In October 2017 I was asked to give a short talk about how coaches, consultants and trainers can promote themselves. There’s a lot of marketing that you can do when you provide a service and you...
What are your top three marketing activities? How many different marketing activities should you do each month? Is three enough? All these questions will be answered in this blog. Some years ago, I attended a workshop...
This month I’ve been writing blogs about a problem that many small businesses face – the cost of marketing. Marketing can be expensive, especially if you get it wrong; but get it right and use the...
In last week’s blog we looked at the problem that many small businesses face – the cost of marketing. Yes, it can be expensive, especially if you get it wrong. I shared a number of marketing...
Do you actively encourage people to refer your business to others, or do you just wait for a nice referral to come along? Are you doing anything to encourage more people to recommend you, or are...
When you’re looking for a new service provider, how do you go about doing it? When you need a new accountant, IFA or someone to service your car, how do you find them? Chances are, you...
Over the last few months, in the run up to the election, I’ve listened to what many of the sparring politicians have said about different issues. I’ve noticed how they went about trying to persuade people...
As the UK was about to head into another Covid lockdown towards the end of...
10 years ago, I went skiing with a group of other business owners. The group...
I don’t often go to supermarkets. I’m not keen on the experience and would rather...