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Not another email newsletter!

[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] Is that what you think when yet another email newsletter drops into your inbox? There are far too many bad email newsletters out there - ones that you haven't asked to...

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What is the difference between Web 1.0, 2.0 and 3.0?

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] For those who are still confused by my title, Web 1.0, 2.0 and 3.0 are the various stages the internet has evolved, and how it has affected electronic, email, online or...

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Will Facebook take over from websites?

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] The short answer is No. This question is asked because, with some businesses, it appears that their Facebook page is getting more hits than their website, but let me assure you...

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Is being the fastest the best?

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] It is commonplace to hear that an event had received a large audience because it has been publicised on Twitter. This does, of course, depend on how many followers the Twitterer...

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LinkedIn: Use the power of Answers

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] At the end of your navigation links in your LinkedIn profile is a tab called 'More'. At the top of the drop-down menu that appears when you mouse over it, is...

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Why SEO is untouchable

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] I was talking to someone the other day about SEO (search engine optimisation) and they asked me to send them some examples. Of course I instinctively said 'Yes', but then I...

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LinkedIn Groups for interaction, publicity and knowledge

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] A great feature of LinkedIn is the groups. There are literally thousands to choose from, in a similar myriad of subjects, levels and sociability. Locate them through the ?Groups? link at...

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SWOT?s the point?

[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] Back in June 2010 I wrote a blog post about the SWOT Analysis we had recently carried out on our business. Strengths, Weaknesses, Opportunities and Threats ? click here to read...

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What should you be concentrating on in 2011?

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] At this time of year predictions for the business future will be winging around the ether, internet, cyberspace or whatever you want to call it, and they are as varied as...

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Use LinkedIn effectively ? starting with your profile

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] The social networking site for business has to be LinkedIn. Anyone in business should have a profile that is properly completed and updated. Failure to do so is like submitting your...

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Latest Blog

Want to Get Better at Selling Your Service?

Many people I speak to – especially the owners of small service businesses – tell...

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You Don’t Do Any Marketing? Really?

If I had a pound for every time I’ve heard someone say “I don’t do...

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Does Everyone on Your Team Share Your Strategy?

Recently I ran a workshop about the StandOut Strategies for a group of business owners....

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