In the simplest terms, face to face networking is about meeting the people who will help you make a success of your business. These people can be clients, suppliers and all the other people who can...
One of the secrets of good marketing is to find out what works and do more of it. So how do you find out what works? You measure your marketing! I am always amazed by the...
Good website copy writing has never been about keyword stuffing. During April, Google announced its latest updates: Penguin and Panda. These updates are designed to allow Google to more easily identify those sites which have been...
Are you riding the feast and famine rollercoaster? ?I can?t write a newsletter this month because I?ve got too much work to do.? ?I can?t afford to go networking because I don?t have enough money coming...
Planning, that old exercise of writing a list of things you are going to do, only never to look at the list again! Sound familiar? The start of a new year is generally filled with repeated...
I recently returned from an amazing sponsored horse ride in India, where one of my fellow riders taught me an important lesson about marketing. On the very first day of the ride, the first time we...
At the end of January I went to The Late Breakfast networking meeting, to listen to the wonderful Elizabeth Kuhnke from Kuhnke Communication. She?s an expert in body language and gave a wonderful and very funny...
Rachel is a very brave, inspirational lady. A few years ago she made some major changes to her life and now she does exactly what she wants. Her life is full of adventure and she takes...
At a recent networking meeting I spoke to a salesman from a printing company, about how he was looking for someone to do marketing for his company, to support their sales team. With too much work to...
As I got in the car to drive to work on Monday, it was with a sense of relief after surviving the usual chaos of getting everyone out of the house on time and in the...
Many people I speak to – especially the owners of small service businesses – tell...
If I had a pound for every time I’ve heard someone say “I don’t do...
Recently I ran a workshop about the StandOut Strategies for a group of business owners....
