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What is Magnetic Marketing?

When someone asks you who your clients are, is your answer something like “anyone with a pulse and a credit card”? If it is, I’m going to tell you a harsh truth. No matter how hard...

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What are the 7 Secrets of Success?

In this blog I want to share with you the seven secrets of success. These are the seven activities that you absolutely have to do, if you’re going to successfully promote your business, grow it and...

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What Makes Your Business Better Than Your Competitors?

One of the biggest and most costly mistakes that I see businesses making is leaping into marketing activities without first planning out what they need to do. It’s really important to take the time first to...

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Are You Leaving Your Business Success to Luck?

We’re half way through the year, as I write this blog post in June 2017. How has the first half of the year been for you? Are you on track to reach your goals for this...

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Get Your Marketing Journey Off to the Best Start

In an earlier blog this year (which you can find here) we looked at how important it is to get clear on where you are, before you set off on any journey. If this is a...

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Five Ways to Become Famous

When you run your own business, you need to become famous. Why? Because if people don’t know who you are, what you do and why you’re so good at what you do, then they will never...

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Why Bother to Measure Your Marketing?

If you’ve been reading this series of blogs (starting at Number One here) you’ve carefully planned your marketing – you know exactly who your ideal clients are and how to attract them. You’ve worked out what...

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Four Simple Ways to Grow Your Business

There are four simple ways in which you can grow your business. Too many coaches, consultants and trainers attempt to promote everything they do to anyone with a pulse and a credit card. The result? A...

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How Do You Get Off the Feast and Famine Rollercoaster?

Marketing and growing your business is a journey. It’s not something that’s going to happen overnight and there are no short cuts or short term fixes. It takes time to build up a reputation, especially if...

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Are You the Best Person to Do Your Marketing?

When I started planning my new business, back in 2000, I sought as much advice as I could, on how to set up and run a business. One of the best pieces of advice I received...

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Latest Blog

Connect with Your Peers to Grow Your Business

USPs (Unique Selling Propositions) don’t work anymore. Why not? Because they’re about selling. They’re not...

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Down to Earth Marketing

The first StandOut Strategy, Certainty, is about being a safe pair of hands for your...

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The ABC of How to StandOut

There’s a buying process that everyone goes through when they’re looking to invest in a...

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