Here are some great tips I read recently in Real Business Magazine. Parts two and three to follow soon! 1. Keep your customers happy ? at all cost ?Start with the customer. What makes your proposition...
What do you really sell? If you?re a Marketing Consultant, do you really sell Marketing Consultancy? Is that what people actually buy from you? Here?s an exercise you can use to get a fresh look on...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] There is nothing more off-putting than being spouted at by a lot of jargon, especially if you're not familiar with it. It can be very demoralizing to keep asking what 'x'...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] When you're dealing with social media, one of the most important things to consider is interaction. Interaction is when your readers, audience, fans, friends or whatever are compelled to respond to...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] For those who are still confused by my title, Web 1.0, 2.0 and 3.0 are the various stages the internet has evolved, and how it has affected electronic, email, online or...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Blogs are hard work. They require consistent updating to make them successful, and unless you love or excel in writing skills, the effort required can be daunting. Perhaps you feel you...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] One of the aspects of a blog is that it is interactive. This means readers are able to contribute to your blog if they have something to say. Blogging programmes automatically...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Blogs thrive on links. In fact, blogs are full of links, contained mostly in the content of the sidebars, both internal (navigation around the blog) and external (destination exits or entry...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] People have various concepts of what constitutes blogging etiquette. Of course there are the obvious ones like being nice to other bloggers, and much of these suggestions are just common sense,...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] A few weeks ago I went to a really good workshop on social media. I picked up lots more tips about using LinkedIn, Facebook and Twitter that we?ll be passing on...
You’ve been working hard on your marketing. You’re speaking the right language and the enquiries...
Business is built on trust. Your prospective clients need to trust you before they’ll buy...
