New Term – New Start for Your Marketing!
September is the time of year when kids go back to school after the summer and students go back to University to start their studies again. A new term and a new start. In business, many...
“How Do I Show My Business Expertise?”
In last week’s blog we looked at the challenge of not having an established business reputation – whether you’re new to business or you’ve made of change of direction. We saw that having a strong reputation...
“I Don’t Have a Strong Business Reputation”
This is a complaint I hear on a regular basis, either from people who are new to running their own business, or from people who are looking to change direction in their business. But does it...
Why Supporting a Charity is Good Marketing and Good for Business
On 9 October this year I will be running the Oxford Half Marathon. I first completed this event last year, by being given a place to run for The Oxfordshire Animal Sanctuary and very soon after...
“How Do I Show How My Business is Different?”
This is another of the questions that I am asked on a regular basis, by the owners of small businesses. There are a lot of other people out there doing what you do and if you...
Can You Afford to Have a Marketing Summer Holiday?
In the recent issues of Scribbles, my email newsletter, we talked about whether or not you should give your marketing a summer holiday. It’s tempting to sit back, enjoy the sunshine and not have to worry...
Use Videos to Build up Your Credibility
This month in the blog I’ve been writing about the importance of credibility, and how it is a vital marketing tool. Credibility is what you need in order to build up the right level of trust...
“How Can I Grow My Business When No One Has Heard of Me?”
If your business is fairly new, you’ve recently moved to a new area, or you’re launching a new service to a new market, building up a strong reputation can be hard work. You need that reputation...
How Consistent is Your Marketing?
In last week’s blog (which you can read again here) we looked at some of the reasons that your business might not be growing as quickly or as well as you’d like it to. One of...
Why Isn’t My Business Growing?
Is your business growing as quickly as you’d like it to? Is it growing at all? Or has your business reached a plateau and you find that you just can’t get past that certain number of...
