Why Bother with a Marketing Plan?
At the end of October 2012 I started writing a series of blogs all about Marketing Planning and in this blog, I'll give you a summary of all the points I've covered. But first - why...
At the end of October 2012 I started writing a series of blogs all about Marketing Planning and in this blog, I'll give you a summary of all the points I've covered. But first - why...
After we thought we had seen it all with social media, Pinterest goes viral and more and more businesses are reporting success. Should your business be on Pinterest or is it just another social media website?...
As 2012 draws to a close we've spent a few days looking at the marketing highlights of the year. London 2012 and its resounding success from both a sporting and marketing point of view was my...
"I don't have time to any marketing this week - I've got too much work to do." "I can't come to the networking meeting - one of my clients wants to see me." How often do...
A few months ago I wrote a blog on what kind of information you should and shouldn't be tweeting. In this edition of my blog I would like to tell you why you should be on...
With the ever increasing social media sites available, it's easy to conclude you haven't got time for them all, or they're losing their effectiveness. So how do you decide where to focus your time? It's also...
When I'm working on creating Marketing Plans with clients (and November has been a busy one, with plans created for four new clients) we always look at how much money should be spent on marketing. "How...
When I started my business back in 2000, I never knew where the next bit of work was coming from and when the next pay cheque would arrive. It was very different from the 9-5 job...
Last week I was invited to an event at the Google offices in London -to say the least, I was beyond excited. The morning event had guest speakers from various businesses, one of them was a...
As the UK was about to head into another Covid lockdown towards the end of...
10 years ago, I went skiing with a group of other business owners. The group...
I don’t often go to supermarkets. I’m not keen on the experience and would rather...