Here are some great tips I read recently in Real Business Magazine. Click here to read part one; part three to follow soon! 6. Put social media at the heart of your business ?Social media isn?t...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] In marketing terms, people view using Twitter in different ways. Some see it as a somewhere to make friends and listen to lots of gossip. Others use it for fact finding...
[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] In the last couple of weeks I?ve heard two different marketing presentations that give very different advice and I wanted to share them with you and let you decide which is...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] The fourth assignment for my CIM Professional Certificate in Marketing involves creating a communications audit on the organisation I have based my assignment upon. After I had fathomed exactly what was...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] As the recession deepens (and all those BNI types who still testify that there isn't a recession, wake up and smell the coffee), businesses are starting to appear a mite desperate....
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Twitter is designed for communication and interaction. It isn't somewhere just to tweet about what you're doing or to thrust your latest blog post into the limelight. This is as bad as putting up...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] For those who don't already know, #ff is a hashtag that stands for 'follow friday'. It is a fun gimmick that adds to the sociability element of Twitter, typically used on...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Businesses have a varied view of what marketing is for, and how it can be used, and it invariably depends on their financial position, the product or service they are promoting,...
[caption id="attachment_337" align="alignleft" width="85" caption="Dianne"][/caption] So people can follow you on Twitter, view your Linkedin profile, stay as your friend on Facebook, find out what you like to read by viewing your Delicious bookmarks, now what...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] When you're dealing with social media, one of the most important things to consider is interaction. Interaction is when your readers, audience, fans, friends or whatever are compelled to respond to...
Many people I speak to – especially the owners of small service businesses – tell...
If I had a pound for every time I’ve heard someone say “I don’t do...
Recently I ran a workshop about the StandOut Strategies for a group of business owners....
