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Using authenticity, composure and likeability to grow your business

At the end of January I went to The Late Breakfast networking meeting, to listen to the wonderful Elizabeth Kuhnke from Kuhnke Communication. She?s an expert in body language and gave a wonderful and very funny...

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Networking is not about finding new clients

Apparently this week is National Networking week. So I thought I would share some thoughts about networking. I?ve been doing it for many years and I?ve used it to great effect to grow my business. I?ve...

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Passive marketing ? or how to get clients knocking at your door

During the first week of January this year, we took on two new clients and had two existing clients ask us to do more work for them. I wasn?t at work during the first week of...

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Can You Remember What You’re Going to Say?

How do you remember what you're going to say? If you're giving a talk or a presentation, how do you remember what to say? Can you memorise a couple of hours worth of material, or do...

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Have you tried the art of Zen Marketing?

Some people rush around doing masses of marketing ? lots of networking, writing articles and blog posts, speaking in public ? and hope that the phone rings. They go to loads of meetings and send out...

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Why Christmas is Just a Marketing Tactic

Are you a big fan of Christmas? Do you have your tree up, your lights on and all your presents bought and wrapped? Or do you say "Bah humbug" to all the festive glitz and expense?...

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Why you have to write that book!

Last week I launched my brand new (and first) book! It was so exciting to have dozens of copies on display at the workshop I was running, with people picking them up and looking at them....

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Why you need a strategy for your marketing ? part two

Recently I wrote a blog about why you need a strategy for your marketing and I explained two out of four possible strategies you can use. Click here to read the first blog about the first...

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Do you need a niche?

A while ago I wrote about how important it is to identify your ideal clients ? the people you really want to work with and who really want to work with you. Click here to read...

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Measuring your marketing

To make your marketing really effective, you need to measure every marketing activity that you carry out. You can start by measuring the number of enquiries that you generate from each activity and how much it...

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Latest Blog

Contributing to the Shopping

As the UK was about to head into another Covid lockdown towards the end of...

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Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

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Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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