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Why should businesses have a list?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Many marketing specialists often say that it?s important to have a list, which is a database of interested, like-minded and relevant contacts who would like to know more about you and...

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Are you listening to your customers?

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] I recently went to a presentation on social media. The introduction was given by the local mayor who was full of negativity about the dismal start of the economic outlook. He...

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Promote your passion on video

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] On Monday I spent a very entertaining afternoon with Microsoft in Reading helping them to film a number of staff saying what they like about the new Office 2010 that?s being...

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What does make your business green?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Going green is mostly about being efficient in what you do, and minimising wastage. It arises from a poignant focus, an understanding of the environment you work in, how your customer...

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Can you make money by going green?

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Are you doing your bit to save the environment and reduce your carbon footprint? And if you are, can you use what you're doing to make money, by telling people what...

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When not to network

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Is there a time not to go networking? Yesterday we had a really busy day in the office, with some tricky issues to sort out. By 5pm I was ready for...

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Latest Blog

Want to Get Better at Selling Your Service?

Many people I speak to – especially the owners of small service businesses – tell...

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You Don’t Do Any Marketing? Really?

If I had a pound for every time I’ve heard someone say “I don’t do...

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Does Everyone on Your Team Share Your Strategy?

Recently I ran a workshop about the StandOut Strategies for a group of business owners....

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