Latest Blog

15 Ways to Give your Business an Unfair Advantage ? Part Two

Here are some great tips I read recently in Real Business Magazine. Click here to read part one; part three to follow soon! 6. Put social media at the heart of your business ?Social media isn?t...

Using customer excellence to grow your business

There are many ways in which you can grow your business and one of the most effective is by selling more of your existing services to your existing clients. To do this, you need a strong...

The secrets of marketing

The secrets of marketing There are a number of secrets to great marketing. You don?t need to spend lots of time and money trying to work out what?s best for your business, because other people have...

What’s your marketing strategy?

Last week I wrote about setting goals for your business and marketing. Once you've done that, you then need to plan how you?re going to get to your goals ? the strategies you?re going to use. Whatever sort...

Don?t sell me X, sell me Y

What do you really sell? If you?re a Marketing Consultant, do you really sell Marketing Consultancy? Is that what people actually buy from you? Here?s an exercise you can use to get a fresh look on...

How SMART are your goals?

You've probably heard of SMART goals. It's a way of setting goals that many people have used for years. But did you know that you don't have to have SMART goals? Read on to find out more,...

Where is your business going?

When you first set out on a journey with a map, you need to know where you are. If you don?t know where you?re starting from, you can?t work out the best route to your destination...

How do you beat the feast and famine of business?

[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] Do you recognise this scenario? You start your business with not much business, so you do lots of marketing with all the time you?ve got on your hands. As a result,...

Using events to promote what you do

[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] Do you use events to promote your business? You probably go to networking meetings, to connect with new prospects, but have you thought where else you can go, or what else...

How many marketing activities do you need?

[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] In the last couple of weeks I?ve heard two different marketing presentations that give very different advice and I wanted to share them with you and let you decide which is...