In the A-Z of Marketing Experts – I is for Ian Rose
If you ask Ian Rose if he considers himself to be a Marketing Expert, he would probably laugh. And yet he is one of the most successful new business coaches that I know. In the last...
In the A-Z of Marketing – E is for Email Newsletters
Way back in about 2005 I started sending out an email newsletter every month. Scribbles has been published on the third Wednesday of the month since then without fail. Two years later people started telling me...
Can You Fool Around with Your Marketing?
Continuing the seasonal theme with Scribbles my email newsletter, this month, when you might have succumbed to an April Fools’ joke on the first of the month, I took a look at how to put some...
How Can Email Newsletters Stop You Losing Clients?
Over the last two weeks in this blog, I’ve been looking at the problem of losing clients and how to keep them. One of the best ways to keep your clients and build up loyal relationships...
“How Do I Keep My Clients?”
In last week’s blog we looked at the problem that many services businesses struggle with – the problem of losing clients. Read that post again if this is something your business struggles with. So how do...
Do Email Newsletters Really Work? Part Two of the Argument!
You probably receive a large number of email newsletters into your inbox every month – unless you’ve unsubscribed from them all because they’re no good! The ones you do receive are probably deleted rather quickly –...
Do Email Newsletters Really Work?
Many years ago, someone told me that email newsletters were dead and that they were not an effective way to promote a business. “They won’t be around for much longer,” he told me. At the time,...
Minimal Marketing – What Can You Get Away With?
“What’s the bare minimum marketing I can do for my business?” “I’m really busy, so do I still need to do any marketing?” “What will happen if I don’t do any marketing for a while?” These...
Massive Marketing Mistakes – Number Seven: Trying to Do It All Yourself
Massive Marketing Mistakes – Number Seven: Trying to Do It All Yourself Are you a Marketing Consultant? If not, why are you trying to do your own marketing? Are you a website designer? No? So why...
The A – Z of Marketing: The Full List
The A – Z of Marketing: The Full List At the start of 2014 we started writing the A – Z of Marketing – a series of 26 blogs looking at 26 different marketing topics. Of...
