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Why it’s worth dumping your mailing list

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Every now and then it's worth dumping your mailing list and starting again. Really?! Recently someone I know lost her newsletter mailing list. On it were about 300 contacts to whom...

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What can you do with your list?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Now you have got your list (read how in my previous post), it?s time to use it to educate, entertain and stimulate your readership to use your business. Even if you...

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How do you create a list?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Start with who you already know. Send out an invitation to all the people you have contact with, but make sure that they are eligible. The prequel to this post reminded...

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Why should businesses have a list?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Many marketing specialists often say that it?s important to have a list, which is a database of interested, like-minded and relevant contacts who would like to know more about you and...

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Latest Blog

Down to Earth Marketing

The first StandOut Strategy, Certainty, is about being a safe pair of hands for your...

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The ABC of How to StandOut

There’s a buying process that everyone goes through when they’re looking to invest in a...

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How Do You Feel About Buying Me Dinner?

Two of my favourite restaurants have something very important in common. It’s the way I...

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