The Exhibitionist in Me
The Exhibitionist in Me This Wednesday I will be attending and coordinating 'Experience Business,' my first exhibition with Appletree - it's safe to say I'm a little bit nervous. As I'm yet to host or even attend...
Three Months In
Three Months In I've been an Apprentice at Appletree for three months now. I had my three month review last Monday and I can gladly say it went really well. Speaking with Chantal in the warmth...
Celebrate Your Successes!
Celebrate Your Successes! Last week I wrote about cake in my blog (click here to read it if you missed it) and this week I'm doing it again! Why? Because on Friday 13 September 2013 we...
Why should you get Google Analytics on your new website?
Why should you get Google Analytics on your new website? When you come to build a new website for your business, something you need to take into consideration is; how am I going to measure traffic...
How Often Should You Review Your Marketing?
How Often Should You Review Your Marketing? A couple of years ago, while I was writing the section of my book, Magnetic Marketing, that talks about scheduling your marketing, I realised that I needed to...
Are Your Blogs Effective?
We've championed the use of blogs for marketing for a long time. Now we need to look at whether blogs are actually working. As with all marketing tools, you must measure their effectiveness, adjust and re-measure...
When Did You Last Sack one of Your Clients?
Here's another exert from my new book, One in Ten, that will be published later this year. It's about a lesson I learnt in the third year of my business, when I was still working as...
Did you know that YouTube receives over 1 billion unique visitors each month!
With that many people visiting a social media platform each month, what are you doing to get their attention? YouTube ? the second most popular search engine, have also stated that 500 years of YouTube...
Can Email Newsletters Bring Any Business In?
Recently I started a research project for our email newsletter service, Just Add Content (JAC). The purpose of the research was to identify if people would be interested in using JAC as a DIY newsletter service:...
Appletree Needs an Account Manager
We're looking for a new Account Manager to join our team. Our current Account Manager, Debbie, has been offered a fabulous job with a larger company and we'll be really sorry to lose her. So...
