Don’t Bother Looking After Your Clients
Don't Bother Looking After Your Clients Growing a successful business is all about winning new clients, isn't it? It's about going after them, doing a great job on your sales pitch and getting them to sign...
Don’t Bother with New Clients
Don't Bother with New Clients Many people I meet spend a lot of time chasing new clients in an attempt to grow their businesses. In my opinion, you don't need to waste time looking for new...
How Do You Build Your Personal Brand?
How Do You Build Your Personal Brand? Last week I wrote about how to develop your personal brand; this time I thought I'd share with you some tips on how to develop your Personal Brand Marketing...
Three Ways to Make Your Business Different
Three Ways to Make Your Business Different In a crowded market, it's really important to show your potential clients (and your competitors) what makes you different and better than the other businesses that do the...
Content Really is King
Content Really is King At the beginning of January 2014 I decided not to take on any new clients for the next few months. We've had some changes at Appletree recently in terms of staff and...
In the A – Z of Marketing … A is for Analytics
In the A - Z of Marketing ... A is for Analytics At our last team meeting, in the pub, we discussed blog topics for this year. We came up with the idea of 'The A...
Being an Apprentice Must Be Rubbish!
Being an Apprentice Must Be Rubbish! On Monday I had my six month review with Chantal; it's hard to believe I have been at Appletree for half a year already. The time has flown by and...
The Alternative 12 Days of Christmas – or 12 different ways to promote your business next year!
The Alternative 12 Days of Christmas ? or 12 different ways to promote your business next year! On the first day of Christmas my true love....... - so you think you know the rest? Here are...
The Journey So Far!
2013 has been a quite a roller-coaster ride for me personally and professionally. There have been some major changes and learning experiences during the year. The journey has been somewhat interesting, from facing redundancy to...
Are You Pinterested?
You may have heard people on the internet talking about pinning a photo to their board or adding a new pin. Are you sitting there thinking 'what on earth are you on about?' If so, then you're...
