Why Do We Use Social Media?
Why Do We Use Social Media? In January I joined one of my clients at their quarterly Staff Meeting. Usually this is when they all get together to share the successes of the recent quarter, award...
Why Do We Use Social Media? In January I joined one of my clients at their quarterly Staff Meeting. Usually this is when they all get together to share the successes of the recent quarter, award...
How Do You Encourage Other People to Say Yes to Your Sales Proposal? Last year one of my clients asked me to write a newsletter for him, about how to influence people and, in particular,...
How to Use a Soft Start for Your Presentations Many years ago, I learnt a very clever way of starting talks and presentations that I’ve been sharing ever since. It’s called the ABCD of Introductions and...
Where is Your Business Going in 2015? I know you'll already have read a lot by now about setting goals for 2015, about New Year's resolutions and about plans ... and that's because this is still...
What Do Your Clients Really Think of You? The Appletree Client Survey – Part One When did you last ask your clients what they really think of you? Do you know why they use your services...
The Alternative 12 Days of Christmas – or 12 different ways to promote your business next year! On the first day of Christmas my true love … – so you think you know the rest? Here...
The A – Z of Marketing: The Full List At the start of 2014 we started writing the A – Z of Marketing – a series of 26 blogs looking at 26 different marketing topics. Of...
Get Your Marketing Right and You Don't Need to Know How to Sell Ask any Marketing Consultant whether they think marketing is more important than sales and of course they will tell you that it is....
How Can You Use Authentic Marketing To Grow Your Business? So far, 2014 has been a really good year for Appletree. In fact, in terms of profitability, it has been the best year in all the...
How Well Do You Know Your Clients? And How Important is it That You Do? The last time I went to the hairdresser, I sat down and complained "My hair just isn’t working! It's only...
As the UK was about to head into another Covid lockdown towards the end of...
10 years ago, I went skiing with a group of other business owners. The group...
I don’t often go to supermarkets. I’m not keen on the experience and would rather...