Could You Grow Your Business By Buying Another One?
If you’re looking to grow your business and take on new clients, one of the ways in which you can do this is by buying another business or taking on their clients. This is how one...
If you’re looking to grow your business and take on new clients, one of the ways in which you can do this is by buying another business or taking on their clients. This is how one...
This is the first book to be recommended by the Build Better Business Book Club. It’s full of really useful advice on how to clarify your marketing message, so that clients will listen. If you’re looking...
I shouldn’t have won James as a new client last year. Why not? Because I didn’t do my marketing properly! Read More
Jayne Reddyhoff runs Zanzi Digital and for this final blog in this series, she shared with me four simple questions you must ask before you start digital marketing – and why most people get this wrong....
Let’s start with X … We’re nearing the end of the alphabet, so for X, I asked one of my favorite graphic designers, John Tromans from X313 Design, to share with me his take on design,...
William Buist is about the third Marketing Expert I’ve featured this year, who I first met on a ski slope. He works with business owners to unlock sustainable profits and give them insights into building better...
My friend Veronique isn’t a Marketing Expert, but she will be by the time I’ve finished with her! I met Veronique about 18 months ago at a social event in our village. We got chatting about...
In the last two years I’ve had had the slight misfortune to visit an underaker twice – and not because they needed help with their marketing. After my more recent interaction with an undertaker, I realised...
According to LinkedIn and Tony K Silver, 97% of people who are on LinkedIn don’t use it properly. What does ‘using LinkedIn properly’ mean? The expert in this blog, Tony K Silver, The LinkedIn Profiler, says...
“Your books are your soldiers – send them out into the world and they will help you to promote your business.” Read More
In my travels around the world, I get to speak to many different audiences, work...
Why is it so easy to get marketing wrong? To spend money and not get...
USPs (Unique Selling Propositions) don’t work anymore. Why not? Because they’re about selling. They’re not...