[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] If you make your customers happy, then they are satisfied; but that is not the same as loyalty. Loyalty requires working on these satisfied customers, giving them excellent, high quality service,...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] A blog carnival is a great way of getting more traffic to your blog. It is referred to as a blogging event or community, or even a magazine. All these terms...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Blogs are hard work. They require consistent updating to make them successful, and unless you love or excel in writing skills, the effort required can be daunting. Perhaps you feel you...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Someone on LinkedIn asked a question if blogs are businesses. Many of the answers wittered on about affiliate and sponsored advertising, as if making money made your blog a business. I...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] One factor facing marketing today that is not accommodated adequately by businesses is that it needs to take time to succeed. So many companies confuse it with sales and expect immediate...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] A question from LinkedIn presented this subject, and I duly responded with these following points. They are in no particular order, just as they came out of my head. This information...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Here are some tips on various selling techniques. Controversially I'm treating them like my marketing methods: building relationships, spreading expertise and gaining credibility, as these attributes can all be used in...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] This is a good subject for start-ups and very small businesses who don?t have a large budget to work with. The first free marketing method is networking. Go to as many...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Each one of these social networking sites has its own merits when it comes to business use. They are all individual, have a totally different target audience, and have their own...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] This scenario arose from one of our new clients, which I would like to share with you. They migrated from their previous newsletter system to JAC, Appletree's version, and consequently were issued...
USPs (Unique Selling Propositions) don’t work anymore. Why not? Because they’re about selling. They’re not...
The first StandOut Strategy, Certainty, is about being a safe pair of hands for your...
There’s a buying process that everyone goes through when they’re looking to invest in a...
