[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] How do you make your business stand out from the crowd when it?s just you? How do you show people what?s different about your business when your business is, well, you?...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] All the excitement of creating or building a blog, the newness of it all, can be quite short lived. Many would-be writers avidly start their blog with great gusto and go through the...
[caption id="attachment_348" align="alignleft" width="85" caption="Alice"][/caption] Last year I responded to my husband's request for a metal watering can for his birthday. That's OK, it's easy to go to Google, type in 'metal watering cans' and choose a website from...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] The October issue of my email newsletter, Scribbles, was about sales and marketing, and which is more important. (Click here to read it.) I received some really interesting feedback to that...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Twitter isn't just about sending your followers chatty messages constrained to 140 characters, or valuable tips that can be shared. You can use it like a search engine too, or a...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Websites are not the same throughout the world. Apparently in Europe they are mainly what we call ?static? websites, online business brochures, somewhere the visitor can confirm a business after a...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] At the beginning of October my husband and I went to Disneyland Paris. We acted like big kids for three days and had loads of fun. I tried not to think...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] Which is more important, Sales or Marketing? Can you effectively grow your business using one and not the other? If you're on a tight budget, do you put your resources into...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] If you?re prolific in using Twitter you?ll notice that some tweets include a hash key (#) before certain words. This makes these words become hash tags, or specialised keywords that can...
[caption id="attachment_337" align="alignleft" width="85" caption="Dianne"][/caption] I have worked for Appletree for nearly 4 years as Customer Service Administrator. I was thrilled to be presented with an award plus lots of lovely goodies from Recognition Express. I...
In my travels around the world, I get to speak to many different audiences, work...
Why is it so easy to get marketing wrong? To spend money and not get...
USPs (Unique Selling Propositions) don’t work anymore. Why not? Because they’re about selling. They’re not...
