[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] What marketing have you done that has really worked? What have you done that hasn't been a great success? What was your best effort and what will you be doing more...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] My book has been rejected by two publishers! I?m dismayed and I?m giving up! No, not really. There are plenty of other publishers out there who I can approach and someone...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] The social networking site for business has to be LinkedIn. Anyone in business should have a profile that is properly completed and updated. Failure to do so is like submitting your...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] Many people quote the fact that only 7% of communication comes from the words you use. They will tell you that 55% of communication comes from body language and that 38%...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] Some networking groups only allow one person per ?industry? to attend their meetings. For some of us, this is not as simple as it sounds. If you?re in marketing, you could...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] My colleague Andrew received a business card from an attendee at Ladies That Lunch so he could put his details on the newsletter mailing list. This is a very acceptable way of increasing...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Wordpress comes in two versions, .com and .org ? so how do you use Wordpress efficiently? Wordpress.com provides free hosted blogs that take about 20 minutes to set up. Everything is...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] A few months ago I wrote about how I was looking into becoming a prison visitor, as a way of developing my listening skills and sympathy, while getting involved in a...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] This sweeping statement has arisen because I see so many examples! In fact this covers two kinds of landing pages, since it refers to the webpage the visitor first lands on...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] The beauty of social networking is that it has been designed to link up to each other. Nothing has been left out on a limb, as that would be social suicide. Even...
In my travels around the world, I get to speak to many different audiences, work...
Why is it so easy to get marketing wrong? To spend money and not get...
USPs (Unique Selling Propositions) don’t work anymore. Why not? Because they’re about selling. They’re not...
